Codex
Claude
GeminiWhat you do
- Provide the campaign goal, audience, offer, assets, destination, and budget guardrails.
- Select one provider route and resolve its connection.
- Review the launch plan, tracking, and risk before approving external creation.
Paid-media teams launching campaigns through connected ad platforms / media buying
Media Buying Campaign Launch
A provider-specific campaign plan that passes launch checks and creates external campaign objects only after approval.
From request to resultA complete plan you can follow.
Visible planThe problem
Paid campaigns fail at launch when creative, destination, tracking, budget, and provider setup are checked separately or too late.
AI can keep the brief, creative, page, tracking, and provider contracts aligned while explicit actions retain spend and write controls.
What the agent does
- Validate the brief and dependencies before selecting the concrete provider route.
- Build the provider-specific structure and validate every action payload.
- Hold the launch and budget approvals, then execute only the selected route.
- Record safe provider refs and the first measurement window.
When this workflow helps
A reusable method, adapted to the request.
- A project needs to launch a paid media campaign across one or more configured channels.
- The agent needs history, learnings, approvals, resources, and provider contracts before creating campaign structures.
Before it starts
Connection required
- A campaign goal, audience, offer, assets, destination, and budget policy
- Tracking and naming rules
- One connected provider route
- Launch and spend approval owners
What proves it worked
Evidence, not a success claim.
- Dependency and tracking checks
- Validated provider payloads
- Launch and budget approvals
- Provider object receipts and first measurement plan
Workflow path
The reusable stages of the work.
A real run expands these stages around the request, context, selected tools, approvals, and dependencies.
- 01Passes to next stage
Orient From History
Read recent work, resources, learnings, experiments, and the current goal.
- 02Passes to next stage
Prepare Launch Shape
Define the channel path, campaign structure, creative needs, measurement window, and open risks.
- 03Passes to next stage
Create External Structures
Execute only approved provider actions granted by the concrete run plan.
- 04Passes to next stage
Record Launch State
Persist campaign, creative, landing page, and initial measurement records.
- 05Verified outcome
Capture Learning
Record reusable setup lessons with evidence and provenance.
Safe stopping and recovery
Useful even when the whole path cannot run.
- Stop with a validated launch plan when external creation or spend is not approved.
- If no provider route is ready, keep the validated launch plan and return one setup path.
- On partial creation, reconcile created objects before repair or rollback.
Documented follow-on work
The next workflow is conditional, not hidden.
Specialists inside this workflow
Clear roles for each part of the job.
Connected work